Tips from the Industry: Marketing Hiccups and How to Fix Them
In the world of music marketing, avoiding usual mistakes may seriously up your game. Let's take a look at the hiccups and the quick fixes to help you navigate this under-taking.
1. Neglecting Online Presence
Oops: So, you forgot to give your online presence the love it deserves – your website's a bit dusty, and your social media is like a ghost town.
Quick Fix: Keep your website and social media pages fresh, and get chatting on DM’s, and respond to comments. It's like the secret sauce to reaching more fans.
2. Lack of Clear Branding
Oops: Ever feel like fans aren't vibing with you? Your brand might be a bit all over the place – a musical mystery, if you will.
Quick Fix: Time to set the record straight! Define your brand – the real you – and make sure it’s the same vibe wherever fans find you.
3. Ignoring Data and Analytics
Oops: Who has time for data, right? Well, you might if you want to know who’s loving your music/content and where they're hanging out.
Quick Fix: Dive into the numbers via social media/web page analytics! Check out who’s listening, when, and where.
Tackling these hiccups with these quick fixes will have you at the top of your viewers/fan’s minds, forming killer connections with your audience.