TIPS FROM THE INDUSTRY: WHAT’S IN A EPK?
An EPK (Electronic Press Kit) is a digital portfolio for musicians, sharing essential info and media with press, industry pros, and collaborators to promote their music. Let's get into the different aspects offered in the modern-day EPK.
Biography
A brief and engaging biography that tells the artist's story, highlights their achievements, and provides some personal background. Includes key milestones, musical influences, and any notable career highlights.
Photos and Images
High-quality images of the artist, including promotional photos, live performance shots, and album artwork.
Music
Samples of the artist's music, typically in the form of MP3 files or links to streaming platforms like Spotify or SoundCloud.
Videos
Links to music videos, live performances, and any other visual content related to the artist's music.
Discography
A list of the artist's released albums, singles, and EPs, including release dates and any notable chart positions or awards.
Tour Dates
If applicable, provide a list of upcoming tour dates and locations. Include information about past tours and performances as well.
Contact Information
Contact details for the artist's management, booking agent, publicist, and any other relevant industry contacts.
Social Media Links
Links to the artist's official social media profiles, including Facebook, Twitter, Instagram, YouTube, and any other platforms where they are active.
BONUS
Press Clippings and Reviews
A compilation of press articles, reviews, and interviews featuring the artist. Include links or PDF copies of these materials to showcase the artist's media coverage.
Awards and Achievements
Mention any awards or recognition received by the artist, such as Grammy nominations, chart-topping hits, or industry accolades.